Find the right keywords:
“Keywords” is a deceptive term because it typically is more than one word. The term should be Key Phrases, instead and choosing the right ones for your website can be tough.
An easy way to start the search is to check what the competition is using and there are two quick ways to find this information (www.Spyfu.com & www.adwords.google.com/select/KeywordToolExternal). Each site will give you a quick list of keywords associated with whatever domain you enter. This provides a great starting point and you can always make changes.
When you have selected keywords that speak to you, your website, and your business, you’re ready to start your SEO.
This doesn’t mean spending a lot of money. In fact, most SEO is free, if you’re willing to spend a little time marketing, each day.
Blogging is important and I’ll touch more on this in upcoming posts, but you need to make sure you take the most relevant words and place them in your site.
There’s a great deal of discrepancy on the “best” practice for placing the keywords and it’s more than just creating text on your page. You should consult with your webmaster for suggestions on placing keywords in your site code.
For those of us designing and creating our own sites, here are some hints:
1. Always use a page title
2. Always use H1 and H2 headers
3. Use the keywords in the page-text, also
This will help your site be ranked better by Google and other search engines.
Remember, the more places your link appears, the better off you are. You can advertise in www.Blithernet.com. This free online classified ad site is great for marketing products, services, and other websites.
Find what you need and sell what you don’t … Blithernet.com
Thanks,
Greg J. Gardner